- Alibaba: China’s largest e-commerce company raise a record breaking $25 Billion in their September IPO and had sales of over $9.3 Billion in one day through their “Singles Day” sales on November 11, 2014.
- Xiaomi: BCG recognized Xiaomi, China’s leading mobile phone maker, as the 35th most innovative company in the world and the company sold 720,000 phones ($163 million in sales) in just 12 hours as part of their “Singles Day” sales.
- 1) The Internet Landscape in China: Understanding how to use mobile, social tools is essential for connecting with Chinese colleagues and partners.
- 2) Tencent, China’s Social Giant: An introduction to Tencent, the largest social tech company in China and one of the top 5 internet companies in the world. In addition, a basic overview of the company’s wildly popular mobile app, WeChat, which has over 400M users and is uniquely innovative.
- 3) WeChat – An Innovation Platform: A deep dive into what make’s WeChat so innovative. Not only does it incorporate unique user-friendly features like a walkie-talkie button, but it also can be used as both a marketing and commercial platform. In other words, it has the functionality of Facebook, Instagram, Twitter, Uber, Groupon and Paypal all in a single app!
Bottom Line: Ignore China at Your Peril
China can’t be ignored, especially If we want to understand where mobile or social platforms are going to add value for enterprise collaboration. Not only are these innovative tools being used by employees in their personal lives, but increasingly these same employees will come to expect innovative collaboration tools within their work places.